Antiquarian Anabaptist

Apologetics from an Anabaptist perspective

What on earth is a “Canadian Black Friday” sale?

I hope my readers will forgive me as I go off on another rant. I promise to soon get back to more normal posts. (Normal for this blog, at least.)

Today is the second Monday in October – Thanksgiving Day in Canada. Thanksgiving is not quite as big a deal in Canada as it is south of the border, but it is still a holiday and a day when families get together to face a mountain of delicious food to which they cannot possibly do justice.

I have done enough travelling in the USA to know that US Thanksgiving is the fourth Thursday in November and the following day is the day that Christmas sales start.  I suppose it is called Black Friday because it is the day that people rush into stores, elbowing and trampling anyone that gets between them and the sale item they want. It is also the day with the highest dollar volume of sales in the year.

A few years ago, some stores in Canada decided to try to emulate the success of Black Friday in the US, holding Black Friday sales on the fourth Friday of November. But that day has absolutely no significance in Canada.

This year, I see that some stores are advertising “Canadian Black Friday” sales for the Friday after Canadian Thanksgiving. But that is the fourth day after the actual holiday, not part of a long weekend, and really much too early for most of us to be doing Christmas shopping.

The stores where I have seen “Canadian Black Friday” signs are part of US owned chains. I suspect the inspiration comes from the far distant US head office where the marketing geniuses are thinking “This works in the USA, why can’t we make it work in Canada?”

To which I offer two questions to my US readers. Do you have Boxing Day sales in the USA? Do you even know what Boxing Day is?

I rest my case.

 

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